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Home » SAP Practice » Customer Relationship Management (CRM)

Customer Relationship Management (CRM)

WHY SAP CRM7?

SAP Customer relationship management (SAP CRM 7), a component of the SAP NetWeaver platform, is a power­ful tool for having a 360 degree view of both existing and potential customers and comes with fully in built integration with other my SAP companies. CRM 7 takes existing SAP ERP process to a whole new level by making it customer centric without having to reengineer business data from heterogeneous sources. CRM 7 includes web based UI, comes with pre set business roles, standard basic reports without need for BI, Portals.

*More than 3000 CRM projects (General) Currently over 30,000 SAP R/3 customers base 35-40% will use SAP CRM

AGS is now offering a FREE PoC in SAP CRM mobile solution for selected client partners. The result of the PoC will provide significant proof of technology and business ROI.:

SAP CRM - BUSINESS VALUE MODEL
Marketing - Sales - Service - Analysis => One CRM Solution Brings It All Together.

Workplace:
-Content matched to people
-Personalized and relevant
-Usable and accessible
-Anytime, anywhere, any device


Integrated Communication:
-Interaction through Internet
-Interaction through Mobile
-Interaction through Call Center



Marketing:
-Marketing management
-Product/brand management
-Relationship marketing
-Marketing analysis
-Web/Tele marketing

Service:
-Service management
-Self Service
-Complaint Handling
-Return/Repair Processing
-Support Management

Sales:
-Sales Management
-Sales Support
-Key account management
-Mobile Sales
-Internet Sales

Executives:
-Execution of strategies
-Performance Management
-Integrated Planning platform
-Insights into customer behavior.


Common CRM business challenges:
 

Service
- How do we efficiently track, manage, and escalate customer complaints?
- How do we move from a cost center to a revenue center?
- How do we increase our understanding of our customers & service operations?

Sales
- How can I optimize my pipeline and drive revenue?
- How can I streamline the sales funnel process
- How can I maximize all sales channels?

Marketing
- How can I do more business with less customers?
- How can I get the most out of every customer interaction?
- How do I know that I have the inventory to support my campaigns?

Analytics
- Who are my most valuable customers?
- Can I anticipate customer needs and responses? Survey results reporting?
- How can I offer the right product to the right customer at the right time?


Channel management
- How can I control and manage my B2B,B2C channel more effectively?
  - How can I ensure that my distributors are selling my products ? What tools do they need?

E-commerce
- How can my company use the Internet as a profitable sales channel?
- How can I extend my corporate identity and branding to the Web?
- How can I make it easier for my customers to do business with me?

Interaction Center
- How do we make sure all customer requests are tracked and closed effectively?
- How do we effectively manage service costs without sacrificing customer satisfaction?



Our SAP Practice - SAP CRM offerings portfolio

SAP CRM upgrades
- Upgrade to CRM7 from older SAP CRM versions
- Analyze cost v benefit of upgrades as lot of features are standard in CRM7


Value Proposition and strategy initiatives
- Value proposition assessment with fixed deliverables aimed at bringing business and IT together.
- Deliverables include CRM roadmap and estimate keeping other IT initiatives in line CRM functionality Vendor assessment
 
Most Experienced Group of Global SAP Practitioners averaging 7+ years of experience

Global SAP Consultants 85
North American SAP Consultants 55

Long Standing SAP Alliance Partner
- SAP's partner since 7 years
- SAP-Sybase mobility solutions partner




Rapid CRM7 implementation
- Rapid deployment of preconfigured SAP CRM solution in line with best practices
- Ready to use flexible blueprints, configuration docs, testing and training scripts
- Mobile CRM solution on Iphone, Blackberry

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